Just to review, if we go back to Berridge, there are three components of reward:
- Liking or hedonic impact, often referred to as palatability in food.
- Wanting or incentive salience.
However when it comes to addictive processed foods like potato chips or Cheetos, those things don't really taste that good, certainly not as good as a filet mignon steak, they are simply addictive. So it would be a mistake to refer to Pringles as hyperpalatable, they are hypersalient.